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The Price and Value Journey Blog
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Feb 27, 2023
What a Six-Year-Old Can Teach You About a Value Conversation
If you have a six-year-old in your life, whether your own child, or in my case, grandchildren, they have much to teach you. They’ll...
Feb 24, 2023
Chat GPT and Pricing
I ran across an interesting story in LawyersWeekly entitled “ChatGPT’s rise means billable hours will ‘inevitably decline.’” (Link...
Feb 23, 2023
Thriving After Trauma: An Interview with Karen Nowicki on The Price and Value Journey
What do you do when trauma hits you without warning? How do you recover personally? How do you hold it together for the clients you work...
Feb 22, 2023
Pricing Tricks
There’s an extensive body of research that demonstrates that prices ending with a “9,” as in $8.99, drive higher sales volume than prices...
Feb 21, 2023
Pricing, Capacity Constraints, and the Accounting Industry
Accounting Today is offering a superb article on the intersection of talent shortages, capacity constraints, and pricing in the...
Feb 20, 2023
Exchange of Value
Every transaction between buyer and seller. Virtually every human interaction, regardless of whether money changes hands. Exchanges...
Dec 16, 2020
Six Truths to Understand as You Leave Corporate to Start Your Business
Six lessons you'll learn about starting your own business after leaving corporate (that you should know in advance).
Nov 12, 2019
“Should I Price My Service Lower When I’m Starting Out?”
There's a much better and safer alternative to lowering your prices when you're first starting your business.
Oct 31, 2019
Confidence in Your Value and Pricing Your Services
The key to confidence in your value and your pricing is to focus entirely on the client and their problems.
Aug 29, 2019
A Raving Fan Begs to Spend More
In my presentations and in working with individual clients, I suggest creating a "velvet rope" for your raving fans, the segment of your...
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