Why Clients Don't Care About Your Costs
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The Price and Value Journey Blog
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Clients are like cats, and rightly so. Even the ones who love you dearly have limits on that love: they don't really care about your costs.
May 21
Gwinnett Entrepreneur Center Workshop on The Generosity Mindset
One week from today, on May 29th, 2024, I'll be at the Gwinnett Entrepreneur Center discussing my book, The Generosity Mindset. In this...
May 8
"Too Good to be True"
Thoughts on sushi, the concept of "too good to be true," and value conversations as acts of generous service.
May 1
Unseen Value
Intangible value is like a glacier: it's unseen and unrecognized, but it's the fundamental underpinning to how clients perceive your value.
Apr 29
How Much for An Hour of Your Time?
What should you do when you get asked, "how much for an hour of your time?"
Apr 24
The Generosity Mindset Selected for the Gwinnett Entrepreneur Center Small Business Book Club
"The Generosity Mindset" selected for the Gwinnett Entrepreneur Center Small Business Book Club
Mar 12
Thank You to the Rotary Club of North Fulton
The mission of Rotary ("Service above Self") and the work of these members made them a receptive audience for "The Generosity Mindset."
Feb 22
Giving Away the Recipe
“I don’t want to give away all my stuff!” You’ve undoubtedly heard this phrase from service providers who are thinking about developing a...
Feb 15
The Paradox of The Generosity Mindset™
There's a paradox in The Generosity Mindset™, but it's not as counterintuitive as it seems.
Feb 9
Mindsets That Hold You Back in Your Business
In a survey I conducted during a recent workshop, the mindsets of helping and comparison polled highest.
Feb 8
The Fallacies of Personal Branding
Personal branding is vital, but there's a fallacy to it that many miss. It's not about you, per se.
Nov 16, 2023
What is The Generosity Mindset™?
Why is a book on your mindset in business, value discovery, pricing called The Generosity Mindset?
Oct 24, 2023
Pricing By a Formula
Should you set your price by a formula? This post weighs the pros and cons.
Sep 13, 2023
A Lesson from Selecting a Book Cover
Book covers are a major determinant of whether potential customers buy the book. There's a lesson for service providers here.
Apr 18, 2023
How To Know Your Service Options are Mispriced
I’ve run into several professional services providers who have introduced service options in their practice, but there’s a snag with how...
Nov 12, 2019
“Should I Price My Service Lower When I’m Starting Out?”
There's a much better and safer alternative to lowering your prices when you're first starting your business.
Oct 31, 2019
Confidence in Your Value and Pricing Your Services
The key to confidence in your value and your pricing is to focus entirely on the client and their problems.
Aug 29, 2019
A Raving Fan Begs to Spend More
In my presentations and in working with individual clients, I suggest creating a "velvet rope" for your raving fans, the segment of your...
Apr 17, 2018
Your Pricing is a Signal to Customers
Pricing signals quality, and it can also signal inferiority of a product or service. A wood craftsman's story illustrates the point.
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